Santa Monica, CA – May 25, 2007 – Grab your flashbangs and prepare to break cover for the most intense and cinematic Call of Duty® experience ever as Activision, Inc. (Nasdaq: ATVI) and Infinity Ward today confirmed development of Call of Duty® 4: Modern Warfare™. The new action-thriller from the award-winning creators of the Call of Duty series will arm gamers with the most advanced and powerful arsenal of modern day firepower to fight a new war in the world’s most treacherous hotspots.

“Call of Duty 4: Modern Warfare is the most intense, visceral title we’ve ever created,” says Jason West, co-studio head and project lead, Infinity Ward. “The single player campaign is a well-paced, non-stop action experience. As the story unfolds, the player is introduced to new gameplay at every turn – one moment you are fast-roping from your Blackhawk helicopter after storming into the war zone with an armada of choppers, the next you are a sniper, under concealment, in a Ghillie suit miles behind enemy lines, the next you are engaging hostiles from an AC-130 gunship thousands of feet above the battlefield – get ready for the fight of a lifetime.”

Mixed with explosive action, Call of Duty 4: Modern Warfare also delivers amazing special effects, including use of depth of field, rim-lighting, character self-shadowing, real time post-processing, texture streaming as well as physics-enabled effects to enlist players into the most photo-realistic gaming experience. Combined with Call of Duty’s award-winning audio design, players will face war as never before.

In addition to single player, Infinity Ward has deployed a dedicated team from the start to deliver a new level of depth to multiplayer. Building on the hit Call of Duty 2 online experience, Call of Duty 4: Modern Warfare’s new multiplayer is set to provide the community an addictive and accessible experience to gamers of all levels.

Call of Duty 4: Modern Warfare is in development for the Xbox 360™ video game and entertainment system from Microsoft, PLAYSTATION®3 computer entertainment system, and Windows® PC. The title is scheduled for release this Autumn and has not yet been rated,

Players anxious to answer the call can visit www.charlieoscardelta.com for additional information and exclusive updates.

About Activision, Inc.
Headquartered in Santa Monica, California, Activision, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products. Founded in 1979, Activision posted net revenues of $1.47 billion for the fiscal year ended March 31, 2006.
Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Italy, Japan, Australia, Scandinavia, Spain, the Netherlands and South Korea. More information about Activision and its products can be found on the company’s World Wide Web site, which is located at www.activision.com.

Cautionary Notes Regarding Forward-Looking Statements: The statements made in this press release that are not historical facts are “forward-looking statements.” These forward-looking statements are based on current expectations and assumptions that are subject to risks and uncertainties. The company cautions readers of this press release that a number of important factors could cause Activision’s actual future results to differ materially from those expressed in any such forward-looking statements. Such factors include, without limitation, the findings of the special sub-committee, the effect of the special sub-committee’s review and conclusions on, and other developments in, the informal inquiry opened by the SEC in July 2006 and the derivative litigation filed in July 2006 against certain current and former directors and officers of the company, the possibility that additional claims and proceedings will be commenced, including additional stockholder litigation, employee litigation, and additional actions by the SEC and/or other regulatory agencies, and direct and indirect expenses and diversion of management time resulting from or relating to the special sub-committee review and related regulatory proceedings and litigation, the company’s ability to timely file required reports with the SEC, and the possibility that the company will be subject to delisting from The Nasdaq Stock Market due to its inability to timely file periodic reports under the Securities Exchange Act of 1934 or failure to satisfy other requirements for continued listing. Other factors that could cause Activision’s actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include, without limitation, other litigation (unrelated to stock option granting practices), sales of the company’s titles, shifts consumer spending trends, the seasonal and cyclical nature of the interactive game market, the company’s ability to predict consumer preferences among competing hardware platforms (including next-generation hardware), declines in software pricing, product returns and price protection, product delays, retail acceptance of the company’s products, adoption rate of new hardware and related software, industry competition, rapid changes in technology and industry standards, protection of proprietary rights, maintenance of relationships with key personnel, vendors and third-party developers, international economic and political conditions, natural disasters, integration of recently acquired subsidiaries, and identification of suitable future acquisition opportunities. These important factors and other factors that potentially could cause actual future results to differ materially from current expectations are described in our filings with the SEC, including the company’s most recent annual report on Form 10-K, quarterly report on Form 10-Q and current reports on Form 8-K. Readers of this press release are referred to such filings. The forward-looking statements in this press release are based upon information available to the company as of the date of the release, and the company assumes no obligations to update any such forward-looking statement. The company may change its intention, belief or expectation, at any time and without notice, based upon any changes in the enumerated factors or in the company’s assumptions, or otherwise, and forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of future performance and are subject to risks, uncertainties and other factors, some of which are beyond the company’s control and may cause our actual results to differ materially from our current expectations.

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© 2007 Activision Publishing, Inc. Activision and Call of Duty are registered trademarks and Modern Warfare is a trademark of Activision Publishing, Inc. All rights reserved.

Xbox, Xbox 360, Xbox Live, and Windows are either registered trademarks or trademarks of Microsoft Corporation. PLAYSTATION is a registered trademark of Sony Computer Entertainment Inc.

All other trademarks and trade names are the properties of their respective owners.

Posted: May 25, 2007