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Publisher: Rockstar Games Developer: Rockstar North
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Today's GU Rank: 40 of 40963
US Release: April 29, 2008
EU Release: April 29, 2008 AU Release: April 29, 2008
Also known as: GTA 4
ESRB: (M) Mature
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Grand Theft Auto IV Comes to Xbox 360 on Day One
LOS ANGELES May 9, 2006 This time, Xbox Nation won't have to wait. Responding to the cries of millions of Xbox 360 owners, Microsoft Corp. and Rockstar Games, the universally renowned publishing label of Take-Two Interactive Software, Inc., have struck a groundbreaking agreement that brings "Grand Theft Auto IV" to the Xbox 360 platform on day one of its global release.
"Grand Theft Auto IV," the next-generation console debut of the genre-defining "Grand Theft Auto" franchise, is expected to be in stores on Oct. 16, 2007, in North America and Oct. 19, 2007, in Europe. "Few franchises have had the profound impact on our industry as 'Grand Theft Auto,'" said Peter Moore, corporate vice president of the Interactive Entertainment Business in the Entertainment and Devices Division at Microsoft. "Gamers can't wait to play "Grand Theft Auto IV" in high definition on Xbox 360, and we couldn't be more excited to have the title on our platform from day one" Separately, Microsoft and Rockstar Games are proud to announce a strategic alliance to provide exclusive episodic content for Xbox Live, giving the community ever-expanding gameplay experiences that simply aren't possible on other consoles. "Through Xbox Live, we have a unique opportunity to reach out to our audience in new ways," said Sam Houser, executive producer and founder of Rockstar Games. "This strategic alliance allows us to craft experiences that fully leverage the on-demand distribution power and sheer size of Xbox Live." The agreement to distribute exclusive Rockstar Games content via Xbox Live highlights the publishing community's growing desire to feed gamers' insatiable appetite for downloading new high-definition experiences and playing online. Since Xbox Live launched, fans have logged nearly 1.8 billion hours playing online and have downloaded more than 18 million pieces of content in just the past six months. About Xbox and Xbox 360 Microsoft revolutionized the gaming industry with the November 2001 launch of Xbox (http://www.xbox.com), its first-generation video game and entertainment system, now sold in 26 countries. Microsoft introduced its next-generation system, Xbox 360, in the 2005 holiday season in Europe, Japan and North America, and launched the system in Australia, Colombia, Hong Kong, Korea, Mexico, New Zealand, Singapore and Taiwan in 2006. Xbox 360 (http://www.xbox.com/xbox360) is the most powerful video game and entertainment system, delivering the best games, the next generation of the premier Xbox Live online gaming network, and unique digital entertainment experiences that revolve around gamers. About Xbox Live Xbox Live is the first and only unified online entertainment network seamlessly integrated throughout the entire console experience, making it easy for people to find the friends, games and entertainment they want from the moment they power on their Xbox 360 system. Xbox Live connects more than 3 million members across 24 countries to enjoy hundreds of multiplayer games, downloadable games via Xbox Live Arcade, free and premium playable game demos, music videos, and movie trailers, as well as new game levels, characters and vehicles for all their favorite retail games. More information can be found online at http://www.xbox.com/en-us/live. About Take-Two Interactive Software Headquartered in New York City, Take-Two Interactive Software, Inc. is an integrated global developer, marketer, distributor and publisher of interactive entertainment software games and accessories for the PC, PlayStation game console, PlayStation2 computer entertainment system, PSP (PlayStation Portable) system, Xbox and Xbox 360 video game and entertainment systems from Microsoft, Nintendo GameCube, Nintendo DS and Game Boy Advance. The Company publishes and develops products through its wholly owned labels Rockstar Games, 2K Games, 2K Sports and Global Star Software; and distributes products in North America through its Jack of All Games subsidiary. Take-Two also manufactures and markets video game accessories in Europe, North America and the Asia Pacific region through its Joytech subsidiary. The Company maintains sales and marketing offices in Cincinnati, New York, Toronto, London, Paris, Munich, Madrid, Vienna, Milan, Sydney, Breda (Netherlands), Auckland, Shanghai and Tokyo. Take-Two's common stock is publicly traded on NASDAQ under the symbol TTWO. For more corporate and product information please visit our website at www.take2games.com. About Microsoft Founded in 1975, Microsoft (Nasdaq "MSFT") is the worldwide leader in software, services and solutions that help people and businesses realize their full potential. Posted: May 22, 2006 |